Why Contribute

Direct Selling Education Foundation promotes awareness of direct selling in a fair marketplace while serving diverse constituencies and organizations on the global stage. DSEF relies on voluntary, tax-deductible contributions to continue its public service work with these constituencies, as well as with the general public. Your contribution will help continue DSEF’s legacy of support for the important work of its stakeholders while ensuring that direct selling—an industry of opportunity, financial freedom, and personal independence—thrives for generations to come.

How to Contribute - Opportunities for Impact

• Annual Development Campaign
  
  The Direct Selling Education Foundation works to increase the general public’s awareness of the contributions of the direct selling industry and its many stakeholders—business executives, consumer advocates, academics, students, public policy officials, and members of the small business and entrepreneurship community here in the United States and abroad—through education, information and research programs. The foundation raises the credibility and enhances the perceptions of this global, dynamic industry.
  
  DSEF relies on annual, voluntary, tax-deductible contributions to continue its public service work. Your contribution will help us continue DSEF’s work so that future generations can attribute innovative programs that ensure a fair, ethical and educated marketplace to the visionary efforts of the direct selling industry.
  
  For more informationfor please contact Joan Walsh Cassedy, DSEF Executive Director, at jcassedy@dsef.org. To make an online contribution, click the "Make a Contribution" button above.
  

• Capital Campaign
  
  The Direct Selling Education Foundation Capital Campaign “Now More Than Ever” is more than just raising money. The campaign is a collaborative effort of the direct selling community to seize the chance to position the foundation as the leading force for global goodwill on behalf of the industry.
  
  An investment in the campaign is an investment in the future of our industry around the world. The time is now for the foundation to fund important activities showcased by our comprehensive Institutes and initiatives. By reaching our goal of $18 million, DSEF can do so much more to raise the industry’s prestige while highlighting its contribution to the public good.
  
  Our industry has benefited from the astute vision, diligent work and public service legacy of DSEF. Only you can guarantee that this campaign achieves its promise of ensuring that DSEF will continue its good work well into this century and beyond. 
  
  For more informationfor please contact Joan Walsh Cassedy, DSEF Executive Director, at jcassedy@dsef.org. To make an online contribution, click the "Make a Contribution" button above.

If you would like to get involved in the
   programs of DSEF please click here.